The Jewelryosophy 360 Podcast 18: Using YouTube to Skyrocket Your Jewelry Business

On today's show, we'll talk with Patrick Adair. Patrick is the owner of Adair Designs and Patrick Adair Supplies. Patrick also recently launched a Kickstarter that is projected to hit $200k+. However, the majority of his income comes from our own organic (unpaid) social media content.

Patrick has over 600k subscribers on YouTube, and over 100k followers on Instagram. His fanbase is highly engaged and has an exceptional ability to turn viewers into customers.

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In this episode we discuss: 

  • How Patrick manages a jewelry business and YouTube channel

  • The importance of knowing your target audience

  • What techniques and strategies have been effective in growing a jewelry business on YouTube

  • And much more!

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